For painting contractors and solo painters who want estimates that win jobs instead of spreadsheets that scare clients off. Break the job down by room or by surface, show your paint spec, and hand over a professional PDF the same day you measure.
Covers interior and exterior painting estimates alike — walls, ceilings, trim, cabinets — with space for prep work, coat counts, and paint grade so nothing gets argued about later.
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Prep is where painting bids differ most, so spell yours out: patching, sanding, caulking, pressure washing, scraping, priming. A competitor's cheaper bid usually means less prep — and prep is what determines whether the finish lasts. Itemizing it turns your higher price into an advantage.
State coats per surface: two coats on walls is standard, but a dramatic color change over dark walls may need primer plus two, and ceilings often get one. "Paint the living room" means different things to different painters — the coat count is what makes your scope comparable.
Name the product line, not just the brand — Sherwin-Williams SuperPaint and Emerald can differ by $40 a gallon. Specify grade per area: premium washable paint in kitchens and kids' rooms, standard elsewhere. It shows expertise and blocks the client from comparing your bid against a contractor-grade spec.
Walls, ceilings, trim, doors, closets, window frames — check each one in or out explicitly. Closet interiors and door edges are classic disputes. Two extra minutes on the estimate saves an hour of argument at the final walkthrough.
Labor is 70-85% of a typical paint job, and showing the split builds trust: clients see that a $3,000 bid isn't $3,000 of paint. It also simplifies change orders — if they upgrade the paint line, only the materials number moves.
Describe how you'll protect floors and furniture, whether you're moving furniture, and how drywall repairs beyond minor patching are handled (usually a per-hour or per-patch rate). Also note who picks the colors and by when — color delays are the most common schedule killer.
| Description | Amount |
|---|---|
| Prep: patch, sand, caulk, and spot-prime — 4 rooms | $620.00 |
| Walls, 2 coats — living room and hallway (720 sq ft floor area) | $1,440.00 |
| Walls, 2 coats — 3 bedrooms | $1,650.00 |
| Ceilings, 1 coat flat white — all rooms | $780.00 |
| Trim and doors, semi-gloss enamel — 6 doors, baseboards throughout | $940.00 |
| Materials: Sherwin-Williams SuperPaint, primer, sundries | $685.00 |
| Furniture moving and floor protection | $150.00 |
Example pricing for illustration — your rates will vary by market and scope.
Interior painting in the US runs $2 to $6 per square foot of floor area for walls, or $3.50 to $7 when ceilings and trim are included. Priced per room, a standard 12x12 bedroom lands between $400 and $950 depending on prep, coats, and paint grade. Whole-home interiors typically come in at $1.50-$4 per square foot — economies of scale bring the per-foot rate down on bigger jobs.
Exterior work is priced on paintable surface area: $1.50 to $4.50 per square foot, so a 2,000 sq ft two-story home usually estimates between $4,000 and $8,500. Substrate matters — stucco and brick drink more paint than fiber cement, and multi-story homes with heavy scraping or lead-safe prep push toward the top of the range. Specialty work like cabinet refinishing runs $900-$3,800 per kitchen and is best quoted as its own project.
On materials: contractor-grade paint costs $25-$40 per gallon, premium lines $50-$90, and a gallon covers 350-400 square feet per coat. Materials rarely exceed 15-30% of the total — the rest is labor, which is exactly why per-room and per-square-foot rates vary so much by market and crew speed.
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Painters live in the gap between these two words. An estimate is appropriate when you're pricing from photos or the client hasn't picked colors yet — unknown substrate condition, possible primer coats, and wallpaper surprises all justify a range. A quote is a fixed price, and you should only give one after you've walked the job, probed the trim for rot, and locked the color and product spec, because a swing from beige-over-beige to white-over-navy can add an entire coat to every wall. Put the word you mean at the top of the document and add an exclusion line for hidden damage found after prep begins.
Per square foot is more accurate and scales cleanly to odd layouts; per room is easier for homeowners to compare and works fine for standard bedrooms. Many pros measure in square feet internally, then present per-room totals on the estimate. Whichever you show, keep the unit consistent across the whole document.
Figure 350-400 square feet of coverage per gallon per coat, then subtract roughly 20 square feet per door and 15 per window. Rough or previously unpainted surfaces absorb more — drop coverage to about 300. Add 10% for touch-ups and leave the labeled cans with the client.
Yes, meaningfully. Going light-over-light is two straightforward coats. Covering a dark or saturated color usually requires a tinted primer plus two finish coats — roughly 30-50% more labor and material on those walls. Ask for current and target colors before you commit to a number.
You should. Contractors get 25-40% off retail at paint stores, you control the product quality, and you avoid showing up to a job with the wrong sheen. Build paint into materials with a modest markup; if a client insists on supplying it, add a disclaimer that finish quality of client-supplied product isn't warrantied.
Exclude them from the base price and pre-authorize a rate: for example, "drywall or wood repairs beyond minor patching billed at $75/hour plus materials, approved before work proceeds." This keeps your base bid competitive while protecting you from rot and water damage nobody could see at the walkthrough.
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